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Adelaide Arcade Follow the Glow Trail

Follow the Glow Trail

WIN A $200 ADELAIDE ARCADE GIFT CARD

This winter, follow the glow through Adelaide Arcade and discover hidden illuminated letters scattered throughout our historic shopping arcade.

From Friday, 26 June to Monday, 20 July 2026, families are invited to take part in our FREE Winter School Holiday activity and explore Adelaide Arcade in search of 10 hidden illuminated letters located throughout participating retailer windows and heritage locations.

Collect a trail brochure from the Adelaide Arcade entrance stands and begin your adventure.

As you explore the Arcade, record each letter and use them to reveal the secret winter word.

Once you’ve completed the trail, enter your details below for the chance to win a $200 Adelaide Arcade Gift Voucher.

As an added bonus, participants can visit ibis Adelaide, located on the corner of Grenfell and Twin Streets, and present their completed trail brochure to collect a special Follow the Glow reward.

How to Enter

  1. Collect a Follow the Glow Trail brochure from Adelaide Arcade.
  2. Find all 10 hidden illuminated letters.
  3. Record each letter in your brochure.
  4. Rearrange the letters to reveal the secret winter word.
  5. Complete the entry form below.
  6. Submit your entry before the competition closes.

Competition Prize

WIN A $200 ADELAIDE ARCADE GIFT VOUCHER

Explore Adelaide Arcade’s unique collection of fashion, books, gifts, jewellery, dining experiences and more with a $200 Adelaide Arcade Gift Voucher.

Bonus Stop – ibis Adelaide

Finished the Follow the Glow Trail?

Visit ibis Adelaide (corner of Grenfell and Twin Streets) and show your completed brochure to reception staff to collect a special Follow the Glow reward.

Good luck and happy exploring!

Follow the Glow Trail

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Competition Terms & Conditions
  1. The Adelaide Arcade Follow the Glow Trail Competition commences on Friday, 26 June 2026 and closes at 11:59pm on Monday, 20 July 2026.
  2. Entry is open to Australian residents. Entrants under 18 years of age must have permission from a parent or guardian to enter.
  3. To enter, participants must complete the Follow the Glow Trail, correctly identify the secret winter word and submit a valid online competition entry via the Adelaide Arcade website before the competition closing date.
  4. Entries containing an incorrect secret winter word will be deemed invalid.
  5. Only one (1) entry per email address is permitted.
  6. The prize consists of one (1) Adelaide Arcade Gift Voucher valued at $200.
  7. The prize is not transferable, exchangeable or redeemable for cash.
  8. The winner will be selected at random from all valid entries on Monday, 27 July 2026.
  9. The winner will be notified by email and/or phone using the contact details provided in their entry.
  10. The winner’s first name may be published on Adelaide Arcade’s website, social media channels and other marketing materials.
  11. The winner must claim their prize within fourteen (14) days of notification.
  12. The prize must be collected from the Adelaide Arcade Management Office, 111A Balcony Level, Adelaide Arcade, Adelaide SA 5000.
  13. If the prize is not claimed within the specified timeframe, Adelaide Arcade reserves the right to redraw the prize.
  14. Adelaide Arcade accepts no responsibility for late, lost, incomplete, incorrect or misdirected entries.
  15. By entering the competition, entrants agree to subscribe to the Adelaide Arcade email newsletter. Entrants may unsubscribe at any time.
  16. Adelaide Arcade reserves the right to amend, suspend or cancel the competition if circumstances arise beyond its reasonable control.
  17. By participating in the competition, entrants agree to be bound by these Terms and Conditions.
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